The Netflix series STRANGER THINGS and OWNDAYS come together in a special collaboration. Iconic elements
like the “UPSIDE DOWN” and “HELLFIRE CLUB” are woven into the frame designs, bringing the world of Hawkins
to life through eyewear. Each piece is a tribute to the unforgettable adventures from season one and beyond.
A photochromic Wellington-style frame inspired by the town of Hawkins, the setting of the story.
The lenses darken in sunlight, making them perfect for everyday wear, indoors or out. Inside the
temples, you’ll find a subtle pattern that brings the STRANGER THINGS world to life, while the
side bears a discreet logo detail. Wearing them feels like you’ve stepped right into Hawkins.
“STRANGER THINGS” logo on left hinge
Patterns that depict the artist’s world, featured on the inner side of the temples
Using photochromatic lenses that change colour under UV light
A Boston-style frame inspired by the mysterious "UPSIDE DOWN". The deep, dark colors capture the
eerie mood of the other world. Hidden inside the temples is the word “UPSIDE DOWN,” and the hinges
feature DEMOGORGON parts that pull you deeper into the STRANGER THINGS shadowy realm.
Demogorgon motif on the hinges
Patterns that depict the inner world view printed on the temple inner sides
“UPSIDE DOWN” engraved on the inner side of the temples
The DUNGEONS & DRAGONS is the theme behind a bold Browline frame. The classic shape is accented
with a tortoiseshell pattern along the rim. The temples are packed with details from the HELLFIRE
CLUB, including its logo, skulls, and the iconic D&D dice, letting you wear the full spirit of the
campaign.
A Boston-style frame inspired by the HELLFIRE CLUB. Its rounded, soft shape suits all face types
and styles. Flames blaze along the inner temple and hinge, adding a subtle intensity that nods to
the fire of adventure burning beneath the surface.
“HFC” logo on the temples
Fire pattern of HELLFIRE CLUB printed on the inner side of the temples
A Boston-style 2-in-1 frame modelled after the DEMOGORGON. Add the included SNAP LENS to instantly
transform them into sunglasses. With a DEMOGORGON design stalking along the temple and creepy
details across the lens front, these frames bring the thrill of the UPSIDE DOWN into your
everyday.
Receive an exclusive merchandise in the collaboration’s signature colour when you purchase an eyewear
from the collection. The merchandise includes a spectacle case and a spectacle cloth, both featuring
designs inspired by the world of STRANGER THINGS.
The cleaning cloth is designed with a vintage band tee feel, featuring iconic logos and scenes from the
show. It’s perfectly sized to dress up a plush toy or use for daily care.
The retro fleece pouch draws inspiration from 80s pop culture. The outer design features the show’s bold
logo, while the interior reveals the mysterious and eerie world of the "UPSIDE DOWN".